Gifford Umscheid is a seasoned professional with extensive experience in sales enablement, customer success, and digital marketing within the automotive and technology sectors. From June 2018 to May 2022, Gifford served as Director of Sales Enablement at TrueCar, Inc., where responsibilities included strategizing and executing an omnichannel program and overseeing a customer success team to enhance annual recurring revenue. Prior experience includes roles as Ecommerce Director at Ken Garff Automotive Group, Sales Director and CRM Architect at Dealer.com, and Senior Enterprise Business Development Manager at Amazon, focusing on revenue growth and brand partnerships. Gifford holds a Bachelor of Business Administration from Weber State University.
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