Valentina Skopintseva

Marketing Research Manager

Valentina Skopintseva is an experienced marketing research professional currently serving as the Marketing Research Manager at Amerant Bank since September 2024. Prior to this role, Valentina held the position of Market Research Lead at Uralsib from June 2021 to April 2024, where Valentina established a Research Dimension and led both in-house research initiatives and external vendor management. Valentina's expertise encompasses rebranding, product optimization, and marketing effectiveness, demonstrated through previous roles at BAT and Kantar, where Valentina managed external research vendors and executed quantitative research projects. Valentina holds a Master’s degree in Applied Methods of Social Analysis of Markets and a Bachelor's degree in Applied Methods of Sociological Research from the Higher School of Economics.

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