Giovanna Bauman

Giovanna Bauman possesses extensive experience in marketing and communications, currently serving as Manager of B2B Marketing and Communication Strategy at American Airlines since January 2013. Giovanna's diverse roles at American Airlines include responsibilities in customer engagement, brand actions, experiential marketing, and global advertising for both B2C and B2B segments. Prior to this, Giovanna held positions at Petrobras America Inc. as Contracts Administrator and at Legacy ER & Urgent Care as Director of Marketing. Earlier career highlights include roles at American Eagle Airlines and First Choice Emergency Room, focusing on passenger service and corporate marketing. Giovanna holds a Master of Business Administration in Aviation Leadership from Embry-Riddle Aeronautical University and a Bachelor of Business Administration in Marketing from the University of North Texas.