MC

Mara Campbell

Member, Standing Committee On Performance Management at AASHTO (American Association of State Highway and Transportation Officials)

Mara Campbell serves as the Director of Customer Relations at the Missouri Department of Transportation, a position held since June 1997, where responsibilities include overseeing communication and organizational performance efforts. Concurrently, Mara is the Chair of the ABC30 Performance Management Committee at the Transportation Research Board of the National Academies and a member of the AASHTO Standing Committee on Performance Management, both roles focusing on enhancing performance measurement within transportation sectors. Additionally, Mara contributes to an international team within the World Road Association, promoting effective performance management for road and transport agencies globally. Previously, Mara directed public relations and marketing at Capital Region Medical Center, leading a large team to strategize market share improvements. Educationally, Mara holds an MBA from William Woods University and a BS in Public Relations from the University of Central Missouri.

Location

Jefferson City, United States

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AASHTO (American Association of State Highway and Transportation Officials)

AASHTO works to educate the public and key decision makers about the critical role that transportation plays in securing a good quality of life and sound economy for our nation. Representing all 50 states, the District of Columbia, and Puerto Rico, AASHTO serves as a liaison between state departments of transportation and the Federal government. AASHTO is an international leader in setting technical standards for all phases of highway system development. Standards are issued for design, construction of highways and bridges, materials, and many other technical areas.