Lindsay Trosvig

Lindsay Trosvig is a seasoned UX researcher with extensive experience across various industries, including insurance, retail, healthcare, and education. Currently serving as a Senior UX Researcher at American Family Insurance, Lindsay previously held positions at Best Buy as a UX Researcher, Avtex Solutions as a UX/CX Consultant, and Creed Interactive. Proficient in qualitative research methods, journey mapping, and usability testing, Lindsay's work has consistently focused on enhancing user experiences and delivering impactful insights. With a background in marketing and communications, Lindsay also has experience in content strategy development and project management, complemented by educational qualifications in Public Relations, Graphic Design, and User Experience Design.