Vanessa Passo

Vanessa Passo is an accomplished Sr Copywriter at American Girl since September 2022, bringing extensive experience in digital copywriting and e-commerce content creation. Prior roles include Digital Merchandising Brand Writer at Hasbro, where responsibilities involved crafting packaging copy and product details for major toy brands, as well as freelance positions for various companies such as Every Man Jack and Wunderman Thompson, producing engaging content across multiple platforms. Vanessa has also contributed to publications like BRAVO Magazine and managed the student-run newspaper, The Observer, during a solid foundational education in Journalism from Elgin Community College.