Americana Foods
Abdallah Obeidat has extensive experience in public relations and customer service management, currently serving as the Public Relations and Country Call Center Manager for Jordan and Lebanon at Kuwait Food Company (Americana) since January 2004. Abdallah has been instrumental in building customer loyalty, handling complaints, and maximizing sales efficiency. Previous roles at the same company include managing call center operations and serving as a KFC restaurant manager, where leadership, quality assurance, team training, and financial control were key responsibilities. Abdallah also has a background as a Restaurant Training Specialist and holds a Bachelor's degree in Counseling Psychology from the University of Jordan.
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Americana Foods
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Established in 1964, Americana Foods is one of the largest FMCG companies in the Middle East and North Africa (MENA) region. From our humble beginnings in Kuwait where we were born, to our strong presence and extended reach in the UAE, KSA and Egypt, we have over decades grown to become a trusted household brand name in the region and beyond. Today, Americana Foods’ products are enjoyed by consumers in more than 50 countries and territories across the world. Americana Foods was established with the ambition to lead and transform the industry. As dominant leaders in the region and pioneers in the industry, we continue to push the boundaries of quality, taste and food safety. Our passion for food fuels everything that we do, and we believe that every meal holds the potential to bring happiness and create lasting memories. Since our inception to date, we have been on a mission to honor our roots and preserve our traditions, touching the lives of millions of consumers through the joy of food, honoring the legacy of our past and continuing to thrive and evolve for new generations and years to come. We operate a diverse portfolio of products and play in multiple categories including Protein, Grocery, Impulse, Frozen Fruits and Vegetables and Snacks, supported by 19 cutting-edge production sites across the UAE, KSA, Kuwait and Egypt. With a large direct-to-market distribution network in key operating markets and a sizeable footprint across Qatar, Bahrain and Oman, we maintain control over every aspect of the distribution process, ensuring our products are accessible and readily available to a diverse customer base.