Shiva Tripathi

Head Of Performance Marketing And Martech at Ameyo

Shiva Tripathi has a strong background in digital marketing and operations. They started their career as a Trainee at Bal Pharma Limited in 2011. Later, they worked as a Digital Marketing Manager at WSofi.com from July 2012 to June 2013. They then co-founded zNoow Technologies Pvt. Ltd. and served as the Operations Manager from November 2014 to February 2017. During this time, they implemented successful digital marketing and e-commerce strategies, achieving increased brand awareness and online sales for clients. From March 2017 to August 2019, Shiva worked as a Digital Marketing and Operations Manager at PCITS Pte. Ltd., driving lead generation in various industries. In 2020, they joined Ameyo as the Head of Demand Generation and ABM until March 2022, when they transitioned to their current role as the Head of Performance Marketing and MarTech. Additionally, Shiva is a Member at Peak Community since July 2021.

Shiva Tripathi completed a Master of Technology (MTech) degree in Bioinformatics and Computational Biology from Lovely Professional University between 2007 and 2013. Prior to that, Shiva Tripathi obtained a Bachelor of Technology (B.Tech.) degree in Biotechnology from the same university between 2007 and 2012. In addition to formal education, Shiva Tripathi has obtained several certifications in various areas such as Data Visualization, Marketing Automation, Project Management, WordPress, Inbound Marketing, Bing Ads, Google Analytics, Display Advertising, and Google Ads.

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