Woohyun Cho

Woohyun Cho is an accomplished Product Marketing Manager at AMOREPACIFIC with extensive experience in luxury skincare product development and marketing strategy for global markets. Since January 2016, Woohyun has been responsible for innovating high-end products, conducting market insights, and executing brand strategies across Asia-Pacific and North America. Previous roles at AMOREPACIFIC included Business Operations Manager for Global Travel Retail, where responsibilities encompassed building market strategies and managing pricing, as well as serving as Global Account Manager and Retail and Education Manager, focusing on sales performance and training for beauty advisors. Earlier experience includes a marketing internship at KOTRA, where event coordination and database management were key tasks. Woohyun holds a Bachelor’s Degree in Business Administration from Hankuk University of Foreign Studies, complemented by an exchange program at Singapore Management University.