Lauren Purcell

Head Of Platforms And Investments Marketing at AMP

Lauren Purcell has a diverse and extensive work experience spanning over several companies and roles. Lauren began their career as a Marketing Analyst at Carmans Chartered Accountants & Carmans Financial Services Pty Ltd in 1999 and held that position until 2007. Lauren then worked as a Sales and Marketing Analyst at Macquarie Group from 2008 to 2009. Following that, Lauren joined Bendigo and Adelaide Bank as a Product and Communications Analyst in 2009. Lauren returned to Macquarie Group in 2010 and held various positions including Marketing and Communications Executive, Marketing Manager - Strategic Initiatives, Segment Marketing Manager, and Senior Marketing Manager. In 2015, Lauren joined AMP, where they served as a Segment Marketing Manager, Segment Manager - Retirement, Product Owner, Senior Manager - Content Marketing, Portfolio Lead - Content Marketing, and is currently serving as the Head of Platforms and Investments Marketing since 2022. Throughout their career, Lauren has demonstrated expertise in marketing, content creation, customer-centric strategies, and stakeholder management.

Lauren Purcell holds a Bachelor's Degree in Business from the University of Technology Sydney, with a major in Marketing and Management. Lauren also obtained a certification in Human Centred Design from the Credly institution in 2015.

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