Amplifon
Carlo Sormani is a Senior Global Digital Performance Analyst at Amplifon since November 2021, where responsibilities include developing paid media strategies for the EarPros project, managing performance marketing campaigns, coordinating with regional digital marketing managers, and optimizing campaign performances. Prior experience includes roles as a Biddable Specialist at GroupM Italy, where Carlo managed various paid social and Google ads campaigns, and at Kwanko as a Sales & Marketing Intern, providing support in performance marketing and client portfolio management. Earlier experience at Internet Bookshop Italia involved business development for the marketplace. Carlo holds a Master of Science in Economics and Management in Arts, Culture, Media, and Entertainment from Università Bocconi and a Bachelor's degree in Modern Literature from Università degli Studi di Milano.
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Amplifon
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Amplifon SpA is an Italy-based company engaged in the hearing systems industry. It distributes, adjusts and personalizes the hearing aids. It offers a generation of invisible hearing amplifiers tiny electronic instruments which receive, process and amplify sounds that are then transmitted to the ear thanks to its clear and precise amplification process. They are able to meet needs as they address a wide range of problems stemming from slight to more serious hearing loss. The hearing aids ensure consistent listening quality as they adapt to the different sound environments. It operates through following brands: Sonus, Miracle Ear, Beter Horen and Dialogue, among others. It operates through numerous direct stores, franchises, sales outlets and contact points in the Netherlands, France, Canada, the United Kingdom, Switzerland, Spain, the United States, Egypt, Australia, New Zealand, Germany, such as Focus Hoeren AG and Die Hoermeister GmbH, and India, among others.