Crystal Campbell

Crystal Campbell, MBA, has a diverse background in digital marketing and consulting. Crystal is currently the Global Digital Marketing & Analytics Lead at Amylyx Pharmaceuticals, where they oversee digital marketing strategies and analytics. Prior to this, Crystal worked as a Digital Marketing Consultant at Amylyx Pharmaceuticals and as a Digital Strategy Consultant at CC Consulting. Crystal also has experience as a Senior Digital Consultant at Ipsen, where they provided digital marketing expertise. Crystal has a strong background in email marketing and analytics, having served as a Digital Marketing Manager at Lundbeck and a Senior Digital Marketing Strategist at Discover Financial Services. Crystal has also held roles as a Senior Digital Marketing Manager at AXA and a Digital Marketing Manager at Allstate, where they led digital initiatives and managed budgets. Crystal has additional experience as a Marketing, Online, and Design Consultant and as a Global Brand and Marketing Manager at Discover Financial Services. Crystal has a proven track record of developing and implementing successful digital strategies, managing vendor relationships, and driving results in various industries.

Crystal Campbell, MBA has a diverse education history. Crystal obtained a Certificate in Disruptive Innovation Strategy from Harvard Business School in 2017. In 2015, they pursued E-commerce Management studies at Keller Graduate School of Management of DeVry University. Crystal holds an MBA in Marketing from Keller Graduate School of Management of DeVry University, which they completed in 2013. Additionally, they have a BFA in Visual Communications and an AAS in Advertising from the International Academy of Design and Technology-Chicago. Crystal has also obtained various certifications, including Google Analytics Individual Qualification and Google Campaign Manager from Google in 2020 as well as certifications in Social Media Marketing, Search Engine Marketing, Search Engine Optimization, and Web Design from various institutions.