Analytic Edge
Rajavarman Venugopal is a seasoned analytics professional with extensive experience in project delivery and data analysis. Currently serving as Senior Director - Analytics at Analytic Edge since January 2023, Rajavarman previously held various roles at Tata Consultancy Services from September 2010 to December 2022, including Associate Consultant, Manager, and Assistant Manager, where responsibilities included leading multiple projects, automating reporting processes, and defining business solutions in collaboration with clients. Rajavarman's earlier experience at Marketics as an Assistant Manager involved tackling diverse business challenges and performing advanced statistical analyses while managing a team of analysts. Rajavarman holds an M.S. in Advanced Software Technologies from the International Institute of Information Technology Hyderabad and a B.E. in Information Technology from Annamalai University.
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Analytic Edge
ANALYTIC EDGE provides technology-enabled analytics solutions in marketing & sales effectiveness. We integrate technology, industry knowledge and cutting-edge statistical techniques to deliver “fast, cost-efficient and actionable business insights” We have offices in Singapore, US, Switzerland and India WHY ANALYTIC EDGE? 1. Deep Expertise – Management team has extensive experience in marketing analytics with deep technical & business expertise. 2. Speed to Insight – We leverage a cloud-based automated technology platform for marketing analytics which means shorter project timelines and speed to insight for our clients. 3. Cost-efficiency – The productivity gains from our technology platform enables us to deliver marketing insights cost-efficiently which allows our clients to scale coverage of analytics. 4. No black boxes – We provide clients with full access to our cloud-based platform where statistical models and data transformation assumptions are open for inspection, discussion and debate. 5. Flexibility – Our platform can be customized to adopt client-preferred methodologies and best practices. We also have flexible engagement models – project-based, resource-based and subscription-based. 6. Global Footprint – We have a presence in all Regions through our own offices and channel partners which enables us to provide client service support in most markets. 7. Ability to Scale Rapidly – We can scale rapidly since we leverage technology and we have access to a large talent pool of analytics resources. Industry Experience Consumer Goods Retail Quick Serve Restaurants E-Commerce Telecom Pharmaceuticals Financial Services Leisure & Hospitality We believe in fostering partnerships with other like-minded companies to provide our clients one-stop solutions for their business challenges. Contact us at info@analytic-edge.com to learn more.