Kristen Hyde

Kristen Hyde is a seasoned professional with extensive experience in social media and content strategy, currently serving as the Director of Global Social Media at Ancestry since February 2016. In this role, Kristen leads the organic social media efforts across multiple platforms, manages a team, and develops strategies for customer acquisition and campaign performance. Prior to this position, Kristen held various roles at Ancestry, including Senior Manager of International Content and Social Media and UK Content and Social Media Manager. Kristen's background also includes freelance writing for prominent Australian publications, digital content management at Pitchup.com, and community management at Holler Sydney, among others. Kristen holds a Bachelor of Creative Industries with a focus on Creative Writing from the Queensland University of Technology.