Itsu W.

Itsu W. has over twenty years of experience in the technology industry. They began their career at Atmel in 1998 as an Applications Engineer and Product Marketing Manager. In 2004, they moved to QuickLogic as a Product Marketing Manager, where they were responsible for consumer solution marketing and led multiple cross-functional teams to do solution feasibility studies and proposal development. They then moved to Xilinx in 2006 as a Product Marketing Manager for High Volume Products. In 2009, they joined SiliconBlue Technologies/Lattice Semiconductor as a Senior Solutions Marketing Manager. In this role, they were a major contributor to grow Korea revenue from 0 to 80% of total company revenue in two years by winning multiple designs from Samsung and LG. In 2012, they returned to QuickLogic as Senior Director of Asia Sales and Marketing and Korea Sales/Connectivity Marketing. Finally, in 2019, they joined Efinix, Inc. as VP of Sales and Business Development, and in 2022 they moved to AnDAPT as Asia Sales VP.

Itsu W. attended San Jose State University.