RA

Rob Achten

Rob Achten is a seasoned professional in design and brand development with extensive experience across various industries. Currently serving as Co-Founder and CEO of Animals Like Us, a premium pet food brand established in collaboration with Jeremy Moon, Achten focuses on fostering strong relationships between pets and their owners. Achten's previous roles include key positions at Launchsight, where contributions were made in customer insights and product innovation, and New Zealand Trade and Enterprise, where Achten coached companies in design integration to enhance international competitiveness. Prior experience includes significant leadership roles at Icebreaker, leading product and creative direction, and establishing a reputation for award-winning design at Origin Design Company. Achten holds a degree in Visual Communication Design and Graphic Design from Victoria University of Wellington.

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Animals Like Us

Animals Like Us is a premium, NZ-made pet food brand. We exist to nurture beautiful relationships between animals and their people through natural nutrition. We believe animals make us better people, and like us, they need good natural food. Founded by the former creative director of Icebreaker clothing, Rob Achten, and founder and former CEO of Icebreaker, Jeremy Moon. We use real chunks of raw freeze-dried meat & organs blended with high-protein meat bites. It’s natural nutrition, the safe and easy way. Our products are available in supermarkets, pet stores and online throughout New Zealand, Australia and the United States. Animals Like Us. Different Species, Same Family. Join Us.


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11-50

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