Lim Hong Hock was attached to Kimberly-Clark Corp., a U.S. based Fortune 500 company dealing in consumer paper products in United States of America and later relocated to Malaysia as its Production Manager from 1995 to 2000. In 2004, he joined Ann Joo Steel Berhad (“AJSB”) in the position of Senior Vice President and was subsequently appointed as the Executive Director of AJSB on 1 July 2008. He was also appointed as the Director of Ann Joo Integrated Steel Sdn Bhd in September 2008 and was the pioneer team involved in setting up of the first modern Blast Furnace in Malaysia. Following the restructuring of Ann Joo Group in 2010, he has been designated as the Director – Operations of Manufacturing Division.