Annalect
Sydney Bookstaver started their work experience in May 2017 as an Alumni Fundraiser at Ruffalo Noel Levitz. Sydney then worked as a Statistics Tutor from September 2017 to May 2018. In May 2018, Sydney joined Copper Beech Capital, LLC as a Summer Analyst - CRE Research. In August 2019, they became a Marketing Representative at Kwippo, Inc., and in September 2019, they worked on a Masters Student Project at Airbnb, where they cleaned and analyzed data using R/R-Studio and developed a logistic regression model. In January 2020, Sydney worked as an Analytic Consultant at Seagate Technology, creating predictive models to detect and forecast production errors. Sydney then worked as a Business Analyst at Woody Paige Sports Network from January 2020 to March 2020. From June 2020 to October 2020, they worked as a Data Analyst at Hunter Douglas, Inc., where they collaborated with a team of student data engineers and created different models to identify business requirements. In May 2021, they joined Spark Foundry as a Media Analyst, and in May 2022, they started working as an Analyst, Predictive Analytics at Annalect.
Sydney Bookstaver completed a Master's degree in Business Analytics at the University of Colorado Boulder from 2019 to 2020. Prior to that, they pursued a degree in Psychology at the same university from 2015 to 2019. In addition to their academic background, Sydney obtained a Commercial Real Estate Certificate from Cornell University in January 2021.
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Annalect
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For today’s marketers, data is one of their largest investments, yet actionable insights are hard to come by. As Omnicom’s data and technology experts, and the developers of Omni, Annalect’s products democratize data insights. Now everyone can utilize data to create effective, efficient, and differentiated marketing campaigns.