Lisa Norden

Lisa Norden is an experienced leader and brand ambassador with a comprehensive background in the sports and travel industries. Since October 2008, Lisa has served as both an employee and CEO of Lisa Norden AB. Concurrently, Lisa has been a brand ambassador for Apollo Travel Group since 2012 and has held similar roles at Maurten, MIPS AB, TYR Sport, Inc., and ASICS Europe until December 2019. Currently pursuing a Management Diploma for Athletes in Business Economics at the Stockholm School of Economics, Lisa combines practical expertise with ongoing professional development.