Alara Özçam is a Marketing Manager at AppAgent, where strategic growth for mobile games is the primary focus. With a background in various marketing roles, Alara has experience in performance marketing, business development, and demand generation across companies including Admiral Media and MobileAction. Alara's expertise includes crafting multichannel marketing campaigns, initiating partnerships, and driving revenue through integrated demand generation programs. Prior roles at Publicis Groupe and gvino UK involved strategic consultancy and the implementation of sales and marketing strategies. Alara holds a Master of Science in Marketing and Strategy from the University of Warwick and a Bachelor’s Degree in Business Administration from Northwood University, among other educational qualifications.
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AppAgent / Strategic & Creative Mobile Marketing Agency
AppAgent is a strategic and creative marketing partner for top mobile brands and game publishers. Using years of cross-discipline experience, we optimize organic & paid user acquisition and design thumb-stopping creatives. 🏆 User Acquisition Company of the Year 2022 Founded in 2015, AppAgent has been awarded "App Marketing Agency of the Year" at the App Growth Awards in 2018 and 2020. The agency is on The Clutch 1000 list that highlights the top 1% of all B2B companies globally. AppAgent takes care of: - mobile marketing strategy (for soft-launch, global launch, and growth phase) - data analytics (marketing analytics stack) - creative services (store listing design, video ads, playable ads) - user acquisition (paid, ASO, cross-promo, featuring) We helped clients in 34 countries Top mobile brands - Babbel, Asana Rebel, Kiwi.com, Huawei, Brainly Leading gaming publishers - Supercell, Goodgame Studios, Glu Mobile, Social Point, Square Enix Blog: http://www.appagent.com/blog Creative Showreel: https://bit.ly/Showreel22