Bleema Moskowitz Bershad

Director of Marketing at Apparo - Business and Tech Solutions for Nonprofits

Bleema Moskowitz Bershad has a diverse work experience spanning several companies and roles. Bleema Moskowitz began their career as a Senior Analyst at Mastercard, where they worked as a marketing consultant, specializing in credit card profitability. Bleema Moskowitz then joined Citigroup as a Vice President, Credit Card Marketing for a few years before transitioning to MomFocus Marketing, a consultancy focused on optimizing marketing strategies for businesses targeting mothers. At MomFocus, Bleema served as a Partner and utilized proprietary insight-gathering tools, such as the MomForce panel, to help a range of clients connect with the primary consumer decision maker, moms. After their successful tenure at MomFocus, Bleema joined PennPAC as the Director of Communications, where they developed communication strategies to foster relationships with nonprofits, volunteers, and donors. During this role, they also served as a project liaison, overseeing consulting engagement teams and acting as a liaison to nonprofit clients. Currently, Bleema is employed at Apparo - Technology Solutions for Nonprofits, where they initially worked as a Marketing Manager and then transitioned to the role of Director of Marketing.

Bleema Moskowitz Bershad holds an MBA degree in Marketing from Northwestern University - Kellogg School of Management, which they obtained between 1999 and 2000. Prior to that, they earned a Bachelor of Science degree in Economics with concentrations in Marketing and Statistics from The Wharton School, completing their studies from 1991 to 1995. Bleema Moskowitz'ssecondary education took place at Beachwood High School, but details regarding the degree obtained or field of study were not provided.

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Previous companies

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Timeline

  • Director of Marketing

    March, 2019 - present

  • Marketing Manager

    August, 2018

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