Floriane Guiniot

Floriane Guiniot has a diverse work experience, with their most recent role being a US - Brand Partnership Manager at Choose since March 2022. In this position, they are responsible for overseeing Ready-to-Wear and Sportswear, as well as contributing to the launch of the American market through analyzing trends, understanding the competitive landscape, and customer behavior. Prior to this, Floriane worked as a France - Brand Partnership Manager at Choose from September 2020 to March 2022. Floriane also has experience as a Business Developer and Sales & Buyer at Choose from November 2019 to September 2020 and June 2019 to November 2019, respectively.

Before joining Choose, Floriane completed a Wholesale Internship at Rosie Assoulin from February 2019 to May 2019. Floriane also worked as an Assistante commerciale (Stage) at J'aime ma robe from June 2018 to August 2018. Additionally, Floriane gained sales representative experience as a Conseillère de vente at ba&sh from June 2016 to June 2018 and Lacoste from June 2017 to July 2017. Moreover, they served as a Manager Point de Vente at Fédération Française de Tennis from May 2017 to June 2017. Floriane began their career as a Conseillère de vente at Roland Garros - Paris French Open from May 2016 to June 2016.

Floriane Guiniot completed their Bachelor's degree in Commerce international / commerce from Paris School of Business, where they studied from 2015 to 2018. Floriane then pursued a Master's degree in International Business from Paris School of Business, specializing in fashion business, from 2018 to 2020. In 2017 to 2018, they also attended The University of Manchester to further their studies in the field of Business.