Katrina Van Conant is an accomplished marketing professional with extensive experience in customer marketing, lifecycle management, and digital marketing strategies. Currently serving as the Director of Customer Marketing at AppFolio, Inc., Katrina focuses on enhancing customer growth and engagement through data-driven insights. Previous roles include managing acquisition and customer lifecycle marketing at MINDBODY, as well as consulting on digital marketing strategies. Katrina co-founded Scout Olive Oil, where responsibilities included business development and quality management, and demonstrated expertise in project management and office administration at RHR International. A graduate of Biola University with a Bachelor of Science in Business Administration, specializing in International Business, Katrina has successfully leveraged a diverse skill set across various industries.
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