Jessica King

Director Of Marketing Strategy And Customer Experience, Marketing Coach at Heartland Home Services

Jessica King has over 20 years of work experience in marketing and sales strategy. Jessica is currently the Director of Marketing & Sales Strategy and Marketing Coach at Heartland Home Services, where they develop and implements comprehensive marketing and sales strategies. Jessica conducts research and analysis to identify opportunities for improvement and adjusts strategies to overcome challenges.

Prior to their current role, Jessica worked as a Content Marketing Strategist/Training Specialist/Technical Writer at Special-Lite, Inc. Jessica led data collection and analysis for market and product research, maintained brand voice across platforms, and made data-driven decisions for communications. Jessica also created a co-marketing initiative, trained the sales team on social media usage, and managed lead acquisition and cultivation using industry technology.

Before that, Jessica served as a Marketing Manager, Project Manager, and Operations Lead at Allegra Portage. Jessica developed and implemented a comprehensive marketing strategy, coordinated campaigns with sales activities, and oversaw the marketing budget.

Jessica's experience also includes working at Turnkey Merchandise Programs as the Director of Client Services and Digital Marketing Strategist. Jessica successfully managed complex client projects and developed unique marketing strategies for clients such as American Heart Association, MillerCoors, and Autism Speaks.

Earlier in their career, Jessica worked as a Marketing and Communications Specialist at Educational Community Credit Union, where they oversaw branding initiatives, developed target marketing strategies, and managed media across various channels.

Jessica began their career at United Kennel Club, where they held multiple roles, including Marketing and Project Manager. Jessica led a team in producing successful magazines and maintained effective communication across departments to ensure timely completion of work.

Throughout their career, Jessica has demonstrated strong leadership skills, a strategic mindset, and a track record of driving results.

Jessica King was educated through experience, with no specific start or end year mentioned. Following that, they attended Decatur Jr/Sr High School, where they completed their education in 1998. No degree or field of study is provided for either of these educational experiences.

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Timeline

  • Director Of Marketing Strategy And Customer Experience, Marketing Coach

    March, 2022 - present