Arthur Heng

Arthur Heng is a seasoned professional in customer success and digital marketing with extensive experience across various industries. As the Senior Director of Customer Success at Appier since April 2020, Arthur leads global teams to drive impactful business value for enterprise customers through AI-powered marketing solutions. Previous roles include Customer Success Director at Piano, where Arthur established strategic counsel within customer organizations, and Senior Account Director at DEVRIES GLOBAL, focusing on integrated campaign strategies for major brands. Additional experience includes leadership positions at OgilvyOne Worldwide, CyberLink Corp, earth9.com, SynergyITC, and freelance web development. Arthur holds an MBA in Business Administration with a focus on Marketing and Global Strategy from National Taiwan University and a B.Eng in Computer Engineering from Nanyang Technological University Singapore.