Hyejin Lee

HyeJin Lee currently serves as the Head of Marketing for ASEAN & Korea at Appier, where leadership is provided for integrated marketing strategies in the Southeast Asia and Korea regions, focusing on AI-powered marketing intelligence solutions for enterprises and digital consumer businesses. Prior experience includes a role as Senior Field Marketing Manager at New Relic, leading marketing efforts for developers and engineers in the same regions, as well as managing various marketing initiatives for the Korea market. HyeJin also held the position of Marketing Program Manager at Veeva Systems, orchestrating comprehensive marketing strategies for the pharmaceutical and life sciences sectors, and contributed to multiple roles at Microsoft, including Enterprise Audience Marketing Manager for the APAC region. HyeJin obtained a Bachelor’s degree in Business Administration from The Catholic University of Korea.