Terri Falvey

Terri Falvey is a seasoned marketing professional with extensive experience in product marketing and content strategy. Currently serving as Sr Director of Product Marketing at ApplyBoard since July 2024, Falvey previously held various leadership roles at Plume Design, Inc., including Director of Product Marketing and Sr Director of Content & Brand Marketing. Prior positions include Head of Branded Content/Sales Enablement at PayPal and leadership roles at Braintree, where significant contributions included developing the brand design practice and enhancing content strategies. Early career experiences encompass creative roles at Critical Mass and iCrossing, with a strong focus on copywriting and design for notable clients. Educational credentials include a Product Manager Certificate from Product School and dual BFA degrees in Graphic Design and Theatre.