Rebecca Lloyd-Hughes

Marketing Director at Apposite Technologies

Rebecca Lloyd-Hughes has been working in the marketing field since 2012. Rebecca started their career at Acumen PM as a Marketing Coordinator, where they were responsible for generating HTML and managing email marketing campaigns via Constant Contact, copyediting all outgoing communications and presentations, and facilitating product trainings for project management software.

In 2013, Rebecca joined Deltek as a Partner Marketing Manager, where they managed marketing development funds for 13 Deltek partner companies, facilitated new marketing initiatives, reported on campaign metrics, and developed and executed a launch plan for Deltek's new Partner Marketplace. Rebecca also served as an Associate Marketing Campaign Manager, defining yearly campaign strategies for demand and lead generation for multiple software solutions, generating creative content for emails, webpages, digital and print ads, and measuring, analyzing, and reporting on KPIs and ROI for marketing campaigns.

Most recently, Rebecca has been working as the Marketing Director and Marketing Manager at Apposite Technologies since 2018.

Rebecca Lloyd-Hughes attended The University of Texas at Austin from 2008 to 2012, where they earned a degree in Sociology with a field of study in Liberal Arts and Sciences/Liberal Studies.

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Timeline

  • Marketing Director

    December, 2021 - present

  • Marketing Manager

    June, 2018