Catherine Vissiere

Catherine Vissiere is a highly experienced marketing professional with a robust background in strategic marketing and leadership across various industries. Currently serving as Senior Director of Marketing APAC & Global Marketing COE at Apptio, an IBM Company, Catherine has developed growth programs for the APAC region and managed global marketing teams. Previous roles at Apptio include Senior Director of Marketing for EMEA & APAC, where strategic go-to-market initiatives were led for cloud-based technology solutions. Catherine has held senior marketing positions at Pulse Software, Amazon Web Services, MRI Software, BAI Communications, Microsoft Australia, and Sun Microsystems Australia, honing skills in brand management, demand generation, and integrated marketing communications. Educated at Université Sorbonne Nouvelle and Hunter College, Catherine holds advanced degrees in Marketing & Communications and Arts & Psychology.