Helen Ling

Helen Ling is an accomplished marketing professional currently serving as the Global Marketing Strategy, B2B Lead at Aramco since 2024. With extensive experience in driving brand awareness and market perception, Helen has held prominent roles, including Global Brand and Marketing Director at Arcadis, where leadership in building teams and launching sustainability campaigns was instrumental. Prior to this, Helen was the Global Brand & Marketing Communications Lead at bp, focusing on B2B strategies that led to significant growth in the industrial manufacturing and renewables sectors. Further experiences include directing brand strategies at MediaTek and managing global marketing for ASUS. Helen’s educational background includes advanced studies in marketing and international business administration from institutions such as the Cannes Lions School and Bournemouth University.