Evan Bashoff

Chief Marketing Officer at Arcadia Consumer Healthcare, Inc

Evan Bashoff serves as a Member of the Board of Directors at Foundation Wellness since September 2024 and has been the Chief Marketing Officer for Arcadia Consumer Healthcare, Inc. since August 2018. Additionally, Evan has contributed to the Cornell Dyson School of Applied Economics & Management as a Board Member on the Alumni Advisory Council since October 2019. Previously, leadership roles included Executive Director of Marketing at Toys"R"Us, where responsibilities encompassed managing a $165 million budget and a team of 13 professionals, and Associate Director & Head of Innovation for Dr. Scholl's at Bayer. Evan's extensive experience in marketing management also includes pivotal positions at Merck, where market share for Coppertone was stabilized, and at The Strategic Agency, where significant growth was achieved for a start-up firm. Educational credentials include a BS in Business from Cornell Dyson School and an MBA from Columbia Business School.

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