Kara Borah

Kara Borah is a seasoned marketing professional with extensive experience in event marketing and management. Currently serving as Senior Manager of Event Marketing at Arcadia since August 2019, Kara leads the strategy and execution of corporate events, focusing on customer retention and growth while collaborating cross-functionally to enhance attendee experiences. Previous roles at Arcadia include Event Marketing Manager, where Kara initiated the organization’s first webinar series and virtual customer conference, and Marketing Coordinator, contributing to the development of a rapidly growing marketing team. Earlier career experience includes positions at Lifeline, where Kara managed a marketing services team and budget, and Diatech Diagnostics, where strategic marketing plans were implemented for new products. Kara holds a Bachelor of Science in Biomedical Engineering from Brown University.