BS

Brina Skof

Marketing Specialist at Arch & Hook

Brina Skof is an experienced marketing professional specializing in CRM and marketing automation, currently serving as a Marketing Automation Specialist at Loop Earplugs since May 2023. Prior to this role, Brina worked as a Marketing Specialist at Arch & Hook, supporting sales with marketing automations and client management, and held the title of CRM Specialist at Glovo, focusing on retention campaigns for Western Europe. Brina began a career in marketing with positions at Preply, Jimmy Joy, and in various sales and marketing internships, demonstrating a strong foundation in strategizing, executing, and optimizing marketing campaigns. Academically, Brina holds a Master’s degree in Business Administration with a focus on Consumer Marketing from the University of Amsterdam, along with multiple relevant degrees in international business and economics.

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