Prima Formica

Brand Manager at Archer Roose

Prima Formica has a diverse and extensive work experience history. They began their career as an Account Executive at Boston University AdLab in 2011, then worked as a Media Intern at Media Networks, Inc., and as a Digital Intern at Mittcom in 2012. They also had an internship as an Account Management Intern at AMP Agency during the same year.

In 2013, Prima Formica joined Carat USA as an Assistant in Integrated Publishing. They progressed in their career at Carat USA and held roles as an Associate in Integrated Publishing, a Supervisor in Integrated Publishing, and eventually as an Associate Director in Integrated Publishing, where they worked with clients such as Diageo, Pfizer DTC/PCH, and J.M. Smucker.

In 2018, Prima Formica moved to dentsu X, where they held roles as an Associate Media Director and later as a Director in Integrated Media, focusing on the luxury sector. They then joined Amplifi USA as the Director of Publishing Investment in 2019 and worked on digital marketing strategies.

In 2021, Prima Formica transitioned to Parlux Fragrances LLC/LTD. as the Senior Manager of Digital Marketing & Advertising, and then joined Deutsch Family Wine & Spirits in 2021 as an Associate Brand Manager for Josh Cellars. Currently, they are a Brand Manager at Archer Roose, starting in 2022.

Prima Formica attended Miss Porter's School from 2004 to 2008, during which the degree and field of study are unspecified. Subsequently, they pursued a Bachelor of Science (B.S.) in Communication at Boston University from 2008 to 2012.

Links

Previous companies

AMP Agency logo
Mittcom logo

Timeline

  • Brand Manager

    November, 2022 - present