Alina Ferrell

Global Marketing Director at ArchLynk

Alina Ferrell has a diverse work experience spanning multiple companies and roles. Alina is currently working as the Global Marketing Director at ArchLynk, starting in August 2023. Prior to this, they were a Senior Marketing Manager at Oracle from November 2018 to August 2023. Before Oracle, Alina worked at Spokeo as a Senior Manager, where they focused on branded content and SEO from February 2017 to April 2018. Alina also worked as a Senior Digital Marketing Manager at SADA Systems from April 2016 to January 2017, and as a Communications Strategy Manager at Bluebeam Software, Inc. from August 2014 to April 2016. Alina's earlier experience includes working as a Marketing Coordinator/Manager at BQE Software from January 2012 to December 2013, and as a Sales and Marketing Specialist at Professional West from February 2006 to January 2012. Throughout their roles, Alina has been involved in various aspects of marketing, including content development, SEO, digital channels, customer journey development, and campaign management. Alina has a track record of achieving significant growth and improvements in web traffic, conversions, and engagement.

Alina Ferrell holds a Master of Science (M.S.) degree in Strategic Analytics from Brandeis University, which they completed between 2015 and 2018. Prior to that, they earned a Bachelor of Arts (B.A.) degree in Communications from the University of Colorado Denver. In addition to their degrees, Alina Ferrell has obtained certifications from HubSpot, including HubSpot Certification in June 2016 and Inbound Certification in May 2016.

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