Willem Vancraeynest is experienced in global procurement and sustainability roles within the beverage industry. With a background in food technology and processing, Willem has held various managerial positions focusing on strategic sourcing and procurement across different packaging materials such as metals, glass, paper, and labels. Willem has also led integration processes during company mergers and developed procurement strategies to optimize costs and operational efficiency. He holds an MBA and has undergone executive education programs at renowned institutions such as IMD, Stanford University, and University of Virginia Darden School of Business.
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