Charlotte Frenay is an accomplished marketing professional with extensive experience in brand communications and strategic marketing. Currently serving as the Brand Communications Manager at Ardennes-Etape since August 2021, Charlotte is focused on enhancing brand awareness and image across Belgium and the Netherlands. Previous roles include Marketing Communications Manager for idcampus, overseeing the marketing strategy for related non-profit organizations, and Brand Consultant at Minale Design Strategy, where significant projects included the total reinvention of Walmart Canada's point-of-sale concept. Educational credentials include a Master's degree in Marketing & Organization from HEC Liège and another Master's degree in Brand Management & Communication from the Istituto Europeo di Design, complemented by a Bachelor's degree in International Management from HEC Liège and an Erasmus Program experience at the University of Valencia.
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