Ardennes-étape
Charlotte Frenay is an accomplished marketing professional with extensive experience in brand communications and strategic marketing. Currently serving as the Brand Communications Manager at Ardennes-Etape since August 2021, Charlotte is focused on enhancing brand awareness and image across Belgium and the Netherlands. Previous roles include Marketing Communications Manager for idcampus, overseeing the marketing strategy for related non-profit organizations, and Brand Consultant at Minale Design Strategy, where significant projects included the total reinvention of Walmart Canada's point-of-sale concept. Educational credentials include a Master's degree in Marketing & Organization from HEC Liège and another Master's degree in Brand Management & Communication from the Istituto Europeo di Design, complemented by a Bachelor's degree in International Management from HEC Liège and an Erasmus Program experience at the University of Valencia.
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Ardennes-étape
Ardennes-étape specialises in high-quality holiday home rental in the Belgian Ardennes. The selection goes from cosy cottages to luxury villas and authentic castles. The three main criteria are quality, location and atmosphere. The company, based in Stavelot in the Liège province, was founded in 2001 by André Offermans and based solely on the use of the internet. This was quite the revolutionary approach. When most part of the industry was still working with pen and paper to process reservations, Ardennes-Etape decided to, from the very beginning, automatize the booking procedure. With over 2,100 self-catering holiday homes, Ardennes-Etape has firmly established a market leader position. More than 50 multilingual employees are passionate about their job and the beautiful Belgian Ardennes. With a contact centre available seven days a week and an in-house IT and marketing department, Ardennes-Etape offers all co-workers a pleasant working environment, allowing everyone to improve their skills, show personal initiative and work independently as well as in team. Ardennes-Etape offers tons of tourist information for holiday-makers-to-be. The Guide Ardennes-Pass, filled with discounts and free for all clients, makes sure they enjoy the very best the Belgian Ardennes have to offer. Do you have substantial language skills (FR and NL, and maybe EN and DE)? Are you a team player? Are you prepared to take on a challenge? Send us your CV and motivational letter and we will be happy to meet you.