Laura Thomas

Laura Thomas is currently the Director at Area Substance Abuse Council. Laura has over 8 years of experience in digital marketing, analytics, and research. Laura started their career as an intern at Priority One before becoming a Research Specialist at Cedar Rapids Metro Economic Alliance. In May of 2015, Laura took on the role of Digital Marketing Strategist at MedTouch where they were responsible for data analysis, visualization, and reporting of website analytics and digital advertising campaigns. In October of 2017, Laura left MedTouch to become the Digital Manager, Analytics at Converge Consulting. At Converge Consulting, Laura was responsible for the creation and management of reporting dashboards for digital advertising, organic traffic, and full-funnel attribution from impression to conversion using Google DataStudio and Cloud SQL. Laura also developed automation products, analysis, and reporting for digital advertising campaigns serving higher education clients. In November of 2018, Laura returned to Cedar Rapids Metro Economic Alliance as a Research and Analytics Specialist. In their current role, Laura is responsible for data analysis, visualization and reporting of website analytics and digital advertising campaigns via APIs using Klipfolio, Grow, and Tableau.

Laura Thomas has a degree in Urban and Regional Planning from the University of Minnesota, and a degree in Political Science from the University of Minnesota. Laura is certified by Google in AdWords and Analytics.