AREA 23 on Hudson, an IPG Health Company, is a team of creative problem-solvers who don’t believe in a cookie-cutter approach to medical communications. Driven by a shared vision with our client partners, we innovate solutions to create lasting impact with HCPs. 

We don’t just make great work; we specialize in building work that meaningfully changes behavior. Compelling messaging, thought leadership engagement, and marketing innovation—that’s the construct that propels us higher than the rest, the combination that will set your brand apart.

Pharmaceutical

Life Sciences

Health Care

AREA 23 on Hudson

Jason West

Keith Batza

Alexis Cosenzo

Starr McMahon

Rena Okochi

Lisa Piedimonte Bergman

Carly Sweet

Mike Lieberman

Michelle Gildea

Michelle Dien Levy

Hilary Armstrong

Merima Markisic

Meaghan Doherty

Patrycja Lukjanow

Mark Mascolo

Rebecca Moore

The Leadership Team at AREA 23 on Hudson drives strategic initiatives and creative vision, ensuring that the company delivers innovative medical communications tailored to client needs. Comprising senior executives from diverse backgrounds, this team fosters collaboration, champions thought leadership, and guides the development of impactful messaging and marketing strategies that shape healthcare professional engagement and drive behavioral change.

Leadership Team

Medical Strategy & Affairs

Client Management

Leadership Team

About

Team members

Other teams at AREA 23 on Hudson

Medical Strategy & Affairs

Client Management