Beth Tripaldi

Beth Tripaldi is the Head of Strategy at Argonaut, where they blend brand strategy, connections planning, and data science to drive creativity and innovation. With over 20 years of experience, they have worked with brands such as AT&T, Pepsi, and British Airways, focusing on both B2C and B2B sectors. Beth is also the Founder of Palmpaldi Consulting, dedicated to assisting startups in establishing foundational marketing needs. They previously held leadership roles at agencies like Huge, Havas, and T3, and they are pursuing a Bachelor's degree at Marist University.