Kelly Coffey

Director, Brand Store Marketing at Ariat International

Kelly Coffey is a seasoned marketing professional with extensive experience in brand development and public relations. Currently serving as the Director of Brand Store Marketing at Ariat International since March 2018, Kelly has previously held the positions of Senior Manager and Manager in the same field. Prior experience includes a decade at Michael Stars, where responsibilities encompassed executing marketing initiatives, overseeing PR campaigns, and managing corporate social responsibility efforts. Kelly initiated collaborations with influencers, directed event planning, and developed impactful marketing content. Kelly's early career featured a role as Event Production & Marketing Assistant at Coast Concierge Service, involving extensive event coordination and rebranding efforts. Educational credentials include a B.A. from Chapman University and a concentration in Italian Language and Art History from The Umbra Institute.

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