Samantha Dodson

Samantha Dodson is an accomplished professional in eCommerce merchandising with extensive experience at Aritzia, where roles have included Director and Senior Manager of eCommerce Merchandising. Samantha excelled in various initiatives, including the relaunch of the company’s internal learning program and enhancing interdepartmental communication. Prior to Aritzia, Samantha served as Community Marketing Coordinator at YYoga, successfully orchestrating major marketing campaigns and community events while exceeding corporate program sales goals. Earlier experience includes marketing roles at Peau de Loup and Sitings Realty Ltd., where Samantha demonstrated expertise in social media management and content creation. Samantha holds a Bachelor of Commerce in Marketing from UBC Sauder School of Business and has furthered education at Simon Fraser University and Università Commerciale Luigi Bocconi.