Irtiza Hussain

Asif Irtiza Hussain is an accomplished branding professional with extensive experience in managing and growing prominent brands across various sectors. Currently serving as Branding Manager for WhoWhatWhy since July 2023, Asif previously excelled at Arla Foods as Brand Manager for Dano Powder Milk, where brand power increased significantly and revenue management strategies were successfully implemented. Previous roles include Assistant Brand Manager at Unilever for Lifebuoy Liquid and Ayush, where Asif developed and executed marketing strategies, managed national advertising campaigns, and responded to crisis situations. Earlier career highlights include brand management roles at Rohto-Mentholatum and Golden Harvest, marked by strategic campaign development and successful product launches. Asif holds an MBA and BBA in Marketing from the Institute of Business Administration, Jahangirnagar University.