Gibin George is an IQOS Evangelist and Trainer at Philip Morris International. Gibin has experience in driving innovative marketing strategies, developing integrated marketing plans, and delivering exceptional consumer experiences. With a background in various industries ranging from digital project management to brand and operations management, Gibin George has a strong foundation in business operations and strategy. Their educational background includes a Master of Business Administration in Communication and Media Studies, Bachelor of Commerce in Marketing/Marketing Management, and an Associate's degree in Liberal Arts and Sciences.
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ARN
Established in March 2001, ARN is the region’s largest and most commercially successful radio network in the middle east. With 50% of the adult population listening in the UAE, ARN caters to all major demographic via its range of radio channels; Tag 91.1, Dubai 92, Radio Shoma 93.4, Hit 96.7, Al Arabiya 99, Al Khaleejiya 100.9, City 101.6, Dubai Eye 103.8 and Virgin Radio 104.4. The ARN News Centre is the UAE’s main news source, reporting to millions of consumers every day, broadcasting 183 news bulletins in 6 languages. ARN sits at the forefront of the region’s media innovation with the development of a dedicated news app that delivers the latest breaking news 24 hours a day. ARN also runs an advertising subsidiary MPN, which represents assets across the city. In total over 75% of all adults pass an ARN hoarding or listen to an ARN radio station each week, making ARN the largest commercial media company in the UAE.
