• Aro

  • Richard Parfitt

Richard Parfitt

Head Of Data Science at Aro

Richard Parfitt is currently the Head of Data Science at Freedom Finance Ltd since November 2022. Prior to this role, Richard worked at 118118Money as Credit Risk & Analytics, at The Royal Mint as Insight Manager, at Centrica British Gas in various roles including Marketing Database Development Manager and Customer Insight Manager, and at Business & Decision as a Senior Consultant. Richard began their career as a Credit Risk Analyst at Citibank Diners Club Europe. Richard holds a Bachelor of Laws (LLB) degree from the University of Wales, Cardiff.

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Aro

We’re Aro. The fintech that’s taking the credit industry in a new direction. Aro powers more UK brands’ credit services than anyone else. We’re the UK’s go-to embedded finance partner, largest lending marketplace and one of the nation’s leading second-charge mortgage brokers. We’re already partnered with the likes of Argos, Asda Money, BNP Paribas, Sainsbury’s and V12 Retail Finance, giving brands the power to seamlessly offer their customers personal credit solutions 24/7 within their own digital environment. For us, the future of credit lies in data. Our dynamic platform leverages powerful data sets to paint a complete picture of a customer’s finances, allowing us to accurately match them to the right product that fits their personal circumstances. Our enhanced data and platform capabilities gets our partners closer to their customers than ever before, helping them to meet their customers’ financial objectives. Ready to discover the Aro advantage? Get in touch with us at partnerships@aro.co.uk to learn more.


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51-200

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