Aliaa El Alaily

Aliaa El Alaily has a diverse work experience. Aliaa started their career as an Account Management Intern at J. Walter Thompson Worldwide in 2018. Following that, they joined Leo Burnett as a Junior Communication Executive, where they gained experience in planning and directing marketing communication strategies, acquiring and maintaining client relationships, and leading creative and production teams for campaign deliverables. In 2019, Aliaa joined ArqamFC as a French Content Creator, where they created and translated engaging posts for the AFCON French Twitter account, managed the Glambot at the AFCON Awards 2019 event, and curated insider information for post virality. Later, they transitioned to the role of Senior Communication Executive at Leo Burnett, where they continued to contribute their expertise in strategic planning and client relationship management. Additionally, Aliaa worked as a Marketing Communications Executive at Vodafone, where they actively participated in the launch of a campaign and conducted market analysis. Currently, they are working as a Brand Associate at Partment, starting in 2022.

Aliaa El Alaily pursued their education with a Bachelor of Arts degree in Integrated Marketing Communications from The American University in Cairo. Aliaa attended this institution from 2014 to 2018. Prior to that, they completed their French Baccalauréat degree in ES from Lycée Français du Caire, spanning from 2007 to 2014. In terms of certifications, Aliaa received a certification in Fundamentals of Digital Marketing from Google Digital Garage in July 2020.