Artsana Group
Elif İnci KARATAŞ is an experienced marketing professional currently serving as Category Supervisor at Artsana Group since July 2022, where responsibilities include developing marketing strategies, managing budgets, optimizing pricing, and collaborating with various departments to ensure product launches align with local market needs. Prior to this role, Elif held the position of Product Marketing Manager at Signify from December 2019 to June 2022, focusing on indoor and outdoor luminaires, managing product profitability, and executing product launches while ensuring data quality in SAP. Educational credentials include a Bachelor's degree in Industrial Engineering from Sabancı University and participation in an exchange program at Universidade Nova de Lisboa, complemented by additional consultancy and internship experiences in marketing and risk analysis.
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Artsana Group
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Artsana Group is the leading Italian company competing at a global level in the parenting space, which goes well beyond baby-care. Our broad brand portfolio includes brands that nurture not only families, but society, and the environment as well. Headquartered in Grandate (CO-Italy) Artsana Group was founded by Pietro Catelli on 1946, with a focus on medical products. In more than 70 years after Catelli’s insight gave birth to the company, we have developed a wide brand ecosystem through the creation of new businesses and company acquisitions. Ranging from baby care, to condoms, and to self-empowerment, the brands in the Artsana family include: Chicco, Recaro, Boppy, Fiocchi di Riso, NeoBaby, Pee & Poo, Giordani, That’s Love, Control and all the brands in the Prénatal Retail Group (Prénatal, Bimbostore, Toys Center and King Jouet) The Company counts 37 branches all over the world as well as 100 distributors, and more than 1,000 retail locations, giving it a presence in over 120 countries. More than 8,000 employees contribute to the passion, innovation, and responsibility, that are the core values of the Artsana Group. Artsana Group purpose is working for a sustainable parenting, through solutions, products and services which solve the key tensions of individuals, couples and family, with a strong focus on innovation.