Mateo Roldán Escobar

Mateo Roldán Escobar is a Marketing Professor at Universidad EAFIT since July 2024 and has been serving as a Digital Marketing Analyst at ARUS Oficial since August 2020, where responsibilities include the creation and design of marketing strategies across digital channels to generate sales opportunities. Previous experience includes a role as PR & Junior Creative at PAGE Agencia de Consultoría Creativa, where Mateo managed digital campaigns for renowned brands, and a sales advisory position at Joy Optical. Earlier roles involve administrative monitoring at Universidad EAFIT, supporting logistics for various university events. Mateo holds a Master's degree in Digital Marketing from EUDE Business School and a Bachelor's degree in Marketing with an emphasis on Digital Marketing from Universidad EAFIT.