James Silvas

James Silvas is the Founder and Host of Be That 1%, a globally recognized podcast and mindset movement that has garnered listeners in over 130 countries. With extensive experience in mindset and performance coaching, James currently serves as a coach and consultant for several organizations, including Nike, and has worked with various universities such as the University of Cincinnati and Boise State University, teaching mental and emotional skills to athletes. In addition to their roles at Felt, Sunder Energy, and Aruza Pest Control, James has been the founder of Silvas Speaks LLC since 2014. James holds a Bachelor of Science degree in Kinesiology and Exercise Science from the University of Nevada-Las Vegas.