Frida Jonsson

Frida Jonsson is an experienced professional with a comprehensive background in key account management and marketing across various sectors. Currently serving as the National Key Account Manager at Arvid Nordquist Sverige since January 2023, Frida oversees major retail accounts, including Axfood, and is responsible for account planning, price negotiations, and campaign management. Previously, Frida held senior roles at Bonnier News and Bake My Day AB, managing significant accounts and contributing to brand establishment and strategy. Frida's earlier experience includes notable positions at SC Johnson, where responsibilities ranged from account management to leading Scandinavian marketing initiatives, as well as roles in project management and media sales at companies like Clear Channel Outdoor and Retail House. Frida holds a Master of Business Administration in Marketing from Handelshögskolan vid Göteborgs Universitet and additional educational credentials from the Copenhagen Business School.